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Tourism Business Improvement District (TBID) Advisory Board Meeting

August 23, 2021 · Arroyo Grande, CA
Source: Meeting minutes 2021-08-23 (PDF, 2 pp)
Retrieved April 14, 2026 from www.arroyogrande.org ↗
Confidence: 99%
High

Attendees

✓ Greg Steinberger (Board Chair)
✓ Vivian Krug (Board member)
✓ April Schirmer (Board member)
✓ Sean Dasmann (Board member)
✓ Yvette Eagles (Board member)
✓ Caren Ray Russom (Mayor)
✓ Lan George (City Councilmember)
✓ Whitney McDonald (City Manager)
✓ Nicole Valentine (Administrative Services Director)
✓ Jessica Matson (Director of Legislative & Information Services/City Clerk)
✓ Jocelyn Brennan (President/CEO)
✓ Holly Leighton (Marketing/Tourism Coordinator)
✓ Ashlee Akers (Partner & VP of Client Services)
✓ Natalie Bovee (Account Manager)
✓ Ashley Mastako (Partner Engagement Manager)
✓ Present: 15/15

Decisions

#1

PASSED UNANIMOUSLY

#2

PASSED UNANIMOUSLY

#3

PASSED UNANIMOUSLY

Agenda Items

#4

Approval of Minutes of the June 28, 2021 Regular Board Meeting

Board member Sean Dasmann made a motion to approve the minutes.
#5

Receive and File the Financial Reports for the Period Ending June 30, 2021

Administrative Services Director Nicole Valentine gave an overview of TOT revenue.
#6

Consider Approval of Funding from the FY 2021-22 AGTBID Budget for an Amount Not to Exceed $10,000 for Sponsorship of 2021 Christmas in the Village Event

Chamber President/CEO Jocelyn Brennan advised to ask City Council for approval.
#7

Receive Monthly Marketing Update

Verdin Marketing Partner & VP of Client Services Ashlee Akers reviewed the 2021-2024 Strategic Plan.

Public Comments

1 speaker
Ashley Mastako · Topic: Marketing update of tourism at the county level

Gave a marketing update of tourism at the county level