[PAGE 1] Mobile Library Task Force Regular Meeting Agenda 5:00 p.m. Wednesday, July 7th, 2021 Join the meeting via Zoom https://us02web.zoom.us/j/86816413551?pwd=ODMvdkR4b1FQSHpNSnBDTGhreU9zZz09 1. Call to Order 2. Approve order of Agenda 3. Consent Agenda - Approve the Following: 3.I. Approval of Minutes - May 5th, 2021 Documents: Mobile Library Task Force Minutes 20210505.pdf 4. Regular Agenda 4.I. Mid-summer impact report and discussion Documents: June Library Statistics Mid-Summer Update (PDF).pdf 4.II. Discuss future fundraising goals and strategies for mobile library services 4.III. Other Business 4.IV. Adjourn [PAGE 2] Mobile Library Task Force, West Fargo Public Library Meeting Date: May 5, 2021 Time: 5:00 P.M. Place: Zoom meeting https://us02web.zoom.us/j/86816413551?pwd=ODMvdkR4b1FQSHpNSnBDTGhreU9zZz09 Roll Call: Jodie Haring, Stephanie Shea, Alison Ottesen, Cailin Shovkoplyas. Also attending: Carissa Hansen, Library Director, Kirsten Henagin, Adult Services Manager. Absent: Paula Krogen. 1. Call to order Shea called the meeting to order. 2. Approve order of agenda Shovkoplyas moved and Haring seconded to approve order of the agenda. No opposition. Motion carried. 3. Consent agenda - approve the following: Shovkoplyas moved and Haring seconded to approve the consent agenda. No opposition. Motion carried. a. Approval of Minutes – April 7, 2021 Regular Agenda: 1. Discussion of route logistics and updates: • Route: Henagin gave a summary of minor changes to the route since the last Task Force meeting, as well as an overview of plans for summer programs. Literacy programs will take place on the AM route stops each week. Yard games and play activities will be part of the evening route stops to cater to a multigenerational or family audience. The bus will also stop weekly at Grace Gardens apartments in West Fargo to serve the children and families there, but this stop won’t be open to the public like the 12 primary route stops. Shea mentioned a project she and her students are working on to support the Landon’s Light Foundation. It ties into some of the programs that are planned as part of the summer reading program and the library will collaborate to promote the program which involves designing and placing rocks to be found in local parks. • Volunteers: Henagin has been working to onboard many new and returning volunteers to work on the route this summer. She has also reached to the Police Department and Fire Department to partner with them in joining library staff on the route. Library staff will put out another call for volunteers in the coming weeks to garner more interest. • Great Plains Food Bank: Great Plains Food Bank and volunteers will join the library on the evening route stops to provide meals to attendees. Ottesen discussed that this year kids picking up meals may take as many as five meals at a stop. The library will advertise meal pickup as part of its marketing for the route and summer programs. • Inclement weather communications: Henagin outlined the plan for canceling stops in the event of bad weather. In the case of rain or thunderstorms, the library will determine [PAGE 3] whether to cancel route stops by 6am for the AM route stops and 2pm for the PM route stops. Hansen discussed that communication will go out via social media, the library’s phone line, and the library’s website. Library staff will also check with the West Fargo Park District to see if they are willing to also put out communication about cancellations. 2. Other Business • Hansen asked for the Task Force’s help in spreading the word about the community-wide survey that is currently available to the public as well as openings on the library board of directors. 3. Adjourn • Shovkoplyas moved to adjourn, Haring seconded. No opposition. Meeting adjourned. Next meeting: 5:00 P.M. Wednesday, June 2nd, 2021. [PAGE 4] PHYSICAL ITEM CIRCULATION 2019 Jan. Feb. March April May June July Aug Sept. Oct. Nov. Dec. 2020 2021 Totals 6355 6299 7709 8279 10457 15429 2021 2020 Totals 8890 9253 6107 203 682 5319 6567 9913 9730 10745 8041 6897 2019 Totals 8292 7381 9662 8941 9293 14109 13960 11359 9092 8899 7123 5433 MONTHLY REPORT JUNE 2021 20,000 15,000 LIBRARY CARD APPLICATIONS 10,000 2019 2020 2021 500 5,000 158 130 103 Jan. Feb. 106 130 102 400 0 March 157 111 146 Jan. Feb. March April May June April 95 33 121 ELECTRONIC MATERIALS CIRCULATION May 199 61 187 300 June 364 98 494 Jan. Feb. March April May June July Aug Sept. Oct. Nov. Dec. July 180 125 - 200 2021 Totals 3259 2783 2810 3291 3562 3093 Aug. 177 145 - 2020 Totals 3022 2796 2987 3074 3094 3086 3172 3014 2904 2941 2796 2990 Sept. 187 151 - 2019 Totals 2637 2407 2800 3215 2822 2738 2834 2723 2923 2689 2789 2547 Oct. 385 147 - 100 4,000 Nov. 135 104 - Dec. 3,000 75 77 - Total 0 2218 1312 1153 January Feb. March April May June 2,000 1,000 DOOR COUNT 0 January Feb. March April May June 2019 2020 2021 10,000 OUTREACH MATERIALS CIRCULATION Jan 4988 4620 1725 Feb 4328 4389 2264 Jan. Feb. March April May June July Aug Sept. Oct. Nov. Dec. March 5277 2938 3156 7,500 Daycares 140 140 140 159 110 140 Total outreach material circulation was April 5905 x 3323 Adults n/a n/a 94 110 124 94 not tracked monthly in 2019 or 2020. 2021 Total 140 140 234 269 234 234 May 6512 x 3365 June 8440 x 5187 5,000 300 July 7220 2331 - Aug 6543 3527 - 200 Sept 5403 3439 - 2,500 Oct 6254 3677 - 100 Nov 4592 1382 - Dec 3772 1122 - 0 0 January Feb. March April May June January Feb. March April May June Total 69234 27425 19020 [PAGE 5] ADULT OUTREACH DAYCARE OUTREACH ADULT PROGRAMS Medium Attendance Location Patrons Served & STORYTIME New Perspectives 11 (-1) Twisted Stitchers (Recurring) In-Person Onsite 0 (-17) Daycares Served Dakota Commons 9 (+1) Monday Night Readers (Recurring) In-Person Onsite 9 (+0) 6 High Rise 0 Third Thursday Book Club (Recurring) In-Person Onsite 5 (-8) Serenity Apartments 0 Daycare storytime Novel Afternoons Book Club (Recurring) In-Person Onsite 16 (+7) Sheyenne Crossings 7 (+1) attendance Mahjong Games at the Library In-Person Onsite 15 Total 27 104 DIY Birdhouses In-Person Onsite 9 DIY Birdhouses Take & Make Kit 9 BEANSTACK Beginner Gardening Class In-Person Onsite 4 Active Challenges Total 67 Total Registered 0-5 Years Summer Boost Challenge 155 June 2020 YOUTH PROGRAMS 6 - 11 Years Summer Boost Challenge 310 Medium Attendance Middle School Summer Boost Challenge 106 Animal Tail Craft In-Person Onsite 19 High School Summer Boost Challenge 14 June 2021 Teen Tie Dye In-Person Onsite 56 Adult Summer Boost Challenge 165 STEM Camp Activities In-Person Onsite 32 Total 750 0 250 500 750 DIY Mosaic Planter In-Person Onsite 34 Overall Total Registered Active this Month Teen Friendship Bracelets In-Person Onsite 2 West Fargo Public Library 1629 (+358) 1064 (+992) Total 143 Overall Beanstack Service FAMILY & COMMUNITY EVENTS TOP WEBSITES (BY NUMBER Medium Attendance Homepage Unique OF UNIQUE PAGEVIEWS) 2020 Pop-Up Library at Picnic on the Plaza In-Person Offsite24 Pageviews by Month 2021 Makin' Art Rocks In-Person Onsite 52 Webpage Pageviews 4,000 50th Anniversary Celebration In-Person Onsite 238 /732/Public-Library 3324 (+613) 3,000 Pop-Up Library at WF Street Fair In-Person Offsite580 /1125/Little-Red-Read... 674 (+200) 2,000 /671/Summer-Reading... 669 (+157) STEM Night at POW/MIA Plaza In-Person Offsite58 /608/Library-Cards 299 (+81) 1,000 Birder Walk & Talk In-Person Offsite23 /572/Books-Digital 190 (+33) 0 January Feb. March April May June Total 975 LITTLE RED READING BUS ROUTE SOCIAL Instagram Followers Facebook Followers YouTube Subscribers WFPL - 197 (+1) WFPL - 2230 (+65) 53 (+0) Morning stops In-Person Offsite 1029 MEDIA LRRB - 254 (+11) LRRB - 1248 (+78) Evening stops In-Person Offsite 536 Special stops (Grace Gardens) In-Person Offsite 12 PATRON FEEDBACK Total 1577 One Instagram user, @thebookclubmom, tagged the library in an awesome post about how TOTAL PROGRAM ATTENDANCE convenient the WFPL's interlibrary loan service is. The library also received a number of comments on June & July 2019 social media regarding the 50th Anniversary Celebration with sentiments like "what a fun community event!" June 2021 Dozens of people of all ages submitted photos for 0 1,000 2,000 3,000 our photo contest. [PAGE 6] West Fargo Public Library staff approached the library's Summer Boost program and Little Red Reading Bus route with a number of goals in mind. These goals included ensuring: Youth and adults enrich their minds and bodies through experience driven programs Families build meaningful relationships with each other and their community Underserved community members participate in the summer learning program Youth maintain language arts skills Youth are engaged learners MID-SUMMER So far, the library is achieving these goals, as is made evident by the following statistics gathered UPDATE through survey cards. % of respondents who agree or strongly agree that So far this summer, staff have gathered they or their child(ren) learned hundreds of comments and pieces of feedback something new from patrons. Comments about the Summer 60% 83% 94% Boost program and Little Red Reading Bus Goal Other surveyedSurveyed program have been largely positive with words Summer BoostLittle Red Reading Bus program participants program participants like: fun, interactive, personal touch, freedom to create and keeping kids interested in reading % of respondents who agree or frequently coming up. Below are some strongly agree that feedback highlights: their family spent more time together and improved family One parent reinforced the importance of parent 60% 83% 84% relationships education and community connection when she Goal Other surveyedSurveyed said: "I like the opportunity to be with other Summer BoostLittle Red Reading Bus program participants program participants parents with kids to help my young child. We % of respondents who agree or are not in daycare so this works great!" strongly agree that their family met a new or Another mother confirmed that the Little Red notable organization over the Reading Bus has a true impact on children summer when she sent a note to the library along with 60% 65% 84% an image of their child setting up their own Goal Surveyed Little Other surveyed Red Reading Summer Boost pop-up library in their yard to help spread the Bus program program participants participants joy of reading to neighborhood friends. % of respondents who agree or strongly agree that Multiple parents have expressed how grateful their child maintained or they are to have a program that keeps their improved language arts skills kids reading in the summer when they said things like "It is so hard to keep them interested 60% 90% and keep up with their reading skills in the Goal Surveyed Little Red Reading Bus program participants summer, so this program really helps." [PAGE 7] LITTLE RED READING BUS MID-SUMMER NUMBERS Total daycares Total circulation at Total attendees Total new library Total customer Total free books that have visited Little Red Reading at Little Red cards made at questions given out to non- Little Red Reading Bus stops Reading Bus stops Little Red Reading answered by staff library card Bus stops Bus stops on the route holders 15 1254 1577 77 296 98 AVERAGE STOP ATTENDANCE Denotes stop intentionally placed to serve underserved communities 100 75 50 25 0 H a r w o o d T h e Wil d s P a r k Will o w P a r k H o r a c e M e a d o w ri d g e Vill a g e W e st A r b o r W o o d s G ol d e n w o o d o ut h El m w o o d Ti nt e s P a r k S h a d o w W o o d R e n d e z v o u s S